Grow Your Business with the Voice of Dyersburg
WTRO Classic Hits AM1450 & 101.7 FM puts your message in front of the neighbors, regulars, and loyal listeners who shop local every day.
Why Radio? The Numbers Talk.
back for every $1 spent on radio. The 2nd-highest ROI of any ad medium.
(Nielsen, 2026)
of U.S. adults hear AM/FM radio every week — more than smartphones or TV.
(Nielsen, 2026)
of adults are reached by radio each month. Still America’s top-reaching media platform.
(Nielsen Audio, 2026)
reach lift when radio joins your social media campaign. Radio + your posts = a bigger audience, not a competing one.
(Nielsen Comparable Metrics)
We’re Already Part of Their Day.
People wake up with us, drive to work with us, and tune in for school closings, storm warnings, Friday night scores, and what’s happening around town. When your business is on WTRO, you’re not interrupting their day — you’re part of it.
- Reach customers where other ads can’t: in the car, at work, on the porch.
- Your commercial is yours alone — never stacked next to a competitor’s price ad.
- Frequency builds familiarity. Familiarity builds the sale.
One Call Covers All Three.
Burks Broadcasting is home to WTRO Classic Hits AM1450 & 101.7 FM, Eagle 97.3, and 100 Jack FM — three stations, one local team that lives and shops right here in Dyer County. We’ll help you pick the station (or the combo) that fits your customer.
Getting On Air Is Easy.
- Say hello. Call or email — tell us what you’re hoping for.
- We build it. We’ll write your spot, pick your schedule, and suggest the stations that fit.
- You’re on the air. Hear your business on the station your customers already trust.
Let’s Put Your Business on the Radio.
Ready when you are. Reach out and we’ll talk through what fits your budget — no pressure, no jargon.
Natalie Patterson · [email protected] · 731.589.3670
Burks Broadcasting · 2555 Burks Place · Dyersburg, TN 38024